year: 2016

Getting Started: Where Do I Begin?

As we engage with a new client on a project, there is quite a bit of ground to cover. Every client, situation and project is unique, but we generally follow a fairly standard routine to get things moving.

read more
design process overview

Our Design Process: 7 Key Steps

Every project we take on is unique. We do, however, have a standard protocol we follow to ensure that everything goes smoothly and that we can provide you with the best possible outcome.

read more
public relations expert

4 Traits Shared by the Best PR Pros

Our PR expert Dave Hochman outlines the particular skills that most effective PR professionals always tend to share.

read more
web design client

How to Be a Better Web Design Client

The web design process can be unfamiliar territory for many business owners. These 6 tips can help you get the most out of your experience.

read more
social media marketing

How Much Should I Spend on Social Media Marketing?

Can social media really drive qualified traffic to your website? Discover the value of strategic social media marketing.

read more

The Big List of Website Faux Pas

Don’t underestimate the value of a positive user experience. How many of these website faux pas have you encountered?

read more
energy consultant website

Website Design for Gabel Associates

Splendor recently launched a new website for Gabel Associates, an energy, environmental and public utility consulting firm in NJ.

read more
google plus for business

Is Google+ Still Important for Marketers?

read more
industrial web design

Website Design for West Shore Industries

We’re excited to announce the launch of West Shore Industries’ new ecommerce website, designed to feature their revolutionary new industrial plumbing product.

read more
mobilegeddon 2016

Mobilegeddon Strikes Again… Is Your Website Optimized for Mobile?

Mobilegeddon 2016 is here and it’s time to consider optimizing your website for mobile use!

read more
shore point website

Website Design for Shore Point Distributing

Shore Point Distributing, a known leader and large player in the liquor distribution sector, approached Splendor for a new website.

read more
locust point website financial firm.

Website Design for Locust Point Capital

In this new website for Locust Point Capital, we aimed to strike a balance between clean and professional, and inviting and welcoming.

read more
Oxford Dental Logo

Logo Design for Oxford Dental Supply

Splendor created a new brand identity for Oxford, a dental supply company.

read more
Professional Logo Design

Logo Design for Next Level Performance

Splendor Design Group believes an educated client is our best client. Stay tuned to our blog for insight in the world of everything design, web, and digital media. Have something to add? Connect with us on social media – we’d love to hear from you (links below).

read more

Web Design Essentials For Medical Professionals

Healthcare in the twenty-first century is extremely complicated. At the same time, consumers and patients are savvier than ever.

read more
1 red apple in a group of green apples

Custom Website Design vs. WordPress Themes & Templates

Template-based websites are cheaper…for a good reason. Learn what to watch out for.

read more
Industrial Logo Design

Logo Design for West Shore Industries

West Shore Industries, a new company offering a revolutionary, time-saving tool for industrial plumbing applications, approached Splendor for a logo.

read more

Brochure Designs for The Umbra Institute

The Umbra Institute was looking for a new and exciting visual design scheme to attract students interested in foreign exchange and study abroad programs.

read more

UX Design: How to Craft a Positive User Experience

While successful web design is a combination of art and science, it is imperative to first define “successful” in order to apply the science and the art.

read more
freelance web design

Pitfalls of Working with Freelancers & Independent Web Designers

In most aspects of business, one has the option to work with a freelancer. It can be a good way to save some money, but as with all cheaper options in life, sometimes you end up paying for what you get.

read more
independent website contractor

How Much Does it Cost to Build a Website?

How much does a website cost? As with most other services one pays for in life, value is proportional to skill level.

read more
responsive web design

10 Must-Haves in Commercial Real Estate Web Design

To maximize your website’s ability to attract and convert leads, consider the following commercial real estate web design tips.

read more
Responsive Web Design

Why Website Design is So Important

Good website design engages visitors on a number of emotional levels, which is the first step to converting them into a buyer.

read more

Why Can’t I Use That Font On My Website?

A fundamental consideration to the user experience (UX) and the overall design is the choice of fonts that you use.

read more
full width website

10 Web Design Trends to Boost Your Conversions in 2016

Conversion-centric design features can have a big impact! Here are 10 web design trends to help you accomplish your goals.

read more

How To Create Strategic Email Signatures

Email signature policy and use should be strategic, and create new marketing channels for quality traffic conversions.

read more
linkedin showcase pages

4 Easy Steps to Optimize Your Company’s LinkedIn Page

When was the last time you evaluated your company’s LinkedIn page? Does it represent your brand well?

read more
Stationery Design NJ

Design Terminology 101: Brand, Identity and Logo Design

Everything your company owns and produces, from visual design to office culture, shapes external perceptions of your company.

read more
branding design

7 Characteristics of Successful Brands

With so much constant competition for consumer attention, becoming a successful brand in the Internet age is a difficult proposition.

read more
responsive web design

10 Must Haves in Commercial Construction Web Design

A commercial builder’s website needs to include certain essentials to portray the advantages and differentiators of the industry.

read more
seo agency nj

Increasing Your Conversion Rate in 2016

How does one legitimately get more customers for a client through organic searches? Here are great SEO tips for 2016.

read more

8 Reasons to Break Up With Your Website

In light of Valentine’s Day having recently passed, let’s take a look at reasons to break up with your website!

read more
google analytics results

10 Key Elements Of Splendor’s “SEO Smart Sweep”

This highly effective method has evolved as the rules of SEO have changed, setting the stage for ongoing SEO campaigns. The SEO Smart Sweep is based on 10 key elements…

read more